Clos 19, Bring them in
@Droga5, 2017
Moet Hennessy, came to us to brand their online portal 'Clos19.com'
We decided to rather than celebrate the drinks, shine a light on the people we love to drink with:
our soul mates, our plus ones, our day-ones, our inner circles.
Working with circles of real friends, interviewing each member of every circle about the others, which formed the back bone of our launch film.
CCM: David Droga
ECD: Alexander Nowak
ACD: Adrian Chan
Art: Joaquin Salim
Copy: Mike Lopez & Mariana Oliviera
Director: Mike Mills
Editor: Olivier Cotte
Photography: Evan Prosofsky, Hans Neuman
A Graphic identity
Together with the film we created a playful series of short clips and posters that leaned into the quirky imperfections of circles.
PHOTOGRAPHY
We also developed a new language for their product photography, creating lovely worn-in tableaus that look like the remnants of a great evening.